Media kit

Advertise with The Even Keel

Reach readers who want the news straight. The Even Keel is a free, nonpartisan daily covering Politics, Finance, Entertainment, Sports, and Science. We launched in November 2026.

Who reads The Even Keel

Our readers come to us for a balanced account of the day’s biggest stories without spin from either side. They want to stay informed quickly, check the sources themselves, and follow a broad mix of news, from Washington and world affairs to markets and the economy, film, music, games, and new research.

We are a new publication and do not publish audience figures yet. Current reach and engagement numbers are shared directly with prospective partners on request.

Ad formats

Sponsored edition slot

A single labeled “Presented by” placement on the homepage edition for a day, carried on every article page in that edition.

Desk sponsorship

Own one desk (Politics, Finance, Entertainment, Sports, or Science) for a week or a month, with a labeled sponsor panel on the desk page and its stories.

Instagram carousel sponsor slide

A clearly marked sponsor slide at the end of a desk’s Instagram story carousel, tagged as a paid partnership.

Newsletter sponsor (coming later)

A labeled sponsor block in our planned email newsletter. Partners can reserve early placement now.

Our standards for sponsors

Every paid placement is labeled “Sponsored” or “Presented by.” Sponsors never see or approve coverage in advance and have no say in what we report. We do not accept political campaign or advocacy advertising placed next to news coverage, and we reserve the right to decline any placement.

Rates and booking

Rates are available on request and depend on format, desk, and run length. To ask about availability or request the rate card, email connorhm8@gmail.com.